The ecommerce blog that helps you build your business.
Style Factory is one of the web’s leading sources of impartial advice on ecommerce, digital marketing and SEO.
Our site is full of valuable tips on how to start a business or create an online store. We can also help you get set up on some of the most popular ecommerce platforms, email marketing apps and SEO tools available.
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Our latest ecommerce and website builder reviews
Latest reviews and comparisons
Video: WooCommerce vs Shopify
Video comparison of WooCommerce vs Shopify — a no-nonsense summary of the key pros and cons of both platform.
January 30, 2023
WooCommerce vs Shopify (2023) — Which is Better for Ecommerce?
In this WooCommerce vs Shopify comparison, we take a deep dive into two of the most popular ecommerce building solutions available.
January 30, 2023
Ecwid vs Shopify — Comparison, Key Pros and Cons
In our Ecwid vs Shopify comparison, we go through the pros and cons of two well-known online store builders. Which one is for you?
January 27, 2023
Shopify vs WordPress — Which is Better for Your Project?
Shopify vs Wordpress — which is better? In this comparison review we go through the pros and cons of each platform to help you decide which one is the most suitable for your business.
January 27, 2023
Wix vs Shopify vs Squarespace (2023) — The Essential Comparison
Wix vs Shopify vs Squarespace — which website builder is best for your business? In this comparison, we help you find out.
January 27, 2023
Volusion vs Shopify — Which is the Best Online Store Builder?
In our Shopify vs Volusion comparison review, we pit two well-known ecommerce solutions against each other, and go through the pros and cons of each.
January 27, 2023
Featured ecommerce platform
Shopify
Is Shopify the right ecommerce solution for your business? Find out in our comprehensive Shopify review.
You might also find our guide on how to start a Shopify store helpful; and our Shopify vs Squarespace and Wix vs Shopify comparisons discuss how Shopify compares against other popular store builders.
More Shopify resources
Video: WooCommerce vs Shopify
Video comparison of WooCommerce vs Shopify — a no-nonsense summary of the key pros and cons of both platform.
January 30, 2023
WooCommerce vs Shopify (2023) — Which is Better for Ecommerce?
In this WooCommerce vs Shopify comparison, we take a deep dive into two of the most popular ecommerce building solutions available.
January 30, 2023
Ecwid vs Shopify — Comparison, Key Pros and Cons
In our Ecwid vs Shopify comparison, we go through the pros and cons of two well-known online store builders. Which one is for you?
January 27, 2023
Shopify vs WordPress — Which is Better for Your Project?
Shopify vs Wordpress — which is better? In this comparison review we go through the pros and cons of each platform to help you decide which one is the most suitable for your business.
January 27, 2023
Shopify Alternatives (2023) — A List of the Main Competitors to Shopify
A comprehensive look at the best Shopify alternatives that are currently available.
January 27, 2023
Wix vs Shopify vs Squarespace (2023) — The Essential Comparison
Wix vs Shopify vs Squarespace — which website builder is best for your business? In this comparison, we help you find out.
January 27, 2023
Running and growing your business
Tips on how to make the most of your business
Cyber Security Tips — How to Protect Your Business Online
In this post, we share some key cyber security tips that can significantly reduce the risk of your business being compromised online.
January 11, 2023
How to Grow an Email List in 2023 — 10 Essential Tips
In this guide, we share 10 key tips on how to grow an email mailing list effectively and discuss how to keep your subscribers engaged.
January 11, 2023
Digital Declutter — 15 Ways to Become More Productive and Less Distracted in 2023
Declutter your digital life in 2023 — 15 top tips to reduce distraction and improve productivity.
January 11, 2023
Ecommerce Platforms Buyer’s Guide (2023)
In our Ecommerce Platforms Buyer’s Guide, we highlight 14 key things that you need to consider when choosing an online store building tool.
January 11, 2023
How to Automate Your Business — 7 Key Tips
Automate your business — tips on how to make running your organisation easier, by using a variety of free or paid-for apps to automate a wide range of tasks.
January 11, 2023
What is Split Testing?
A simple guide to split testing and how it can improve the effectiveness of your digital marketing campaigns.
January 11, 2023
Spotlight on…
Canva
Our Canva review highlights all the pros and cons of a tool that promises to make creating visual assets easy.
You might also find our Canva pricing guide, our Canva Pro vs Free comparison, our Canva free trial guide, our Visme vs Canva comparison and Adobe Express vs Canva shootout useful.
More Canva resources
How to Create an Email Signature in Canva
How to create an email signature in Canva in just a few simple steps.
January 31, 2023
How to Make a YouTube Thumbnail with Canva
In this simple step-by-step guide, we show you how to make a YouTube thumbnail with Canva.
January 29, 2023
Canva for Education — All You Need to Know
In this guide to ‘Canva for Education’, we spell out the benefits of using Canva for educational purposes — plus the eligibility requirements for using it.
January 25, 2023
Video: Canva Pro vs Free
In this Canva Pro vs Free video comparison, we help you decide between the free plan and the premium one.
January 12, 2023
How to Make a Logo on Canva — Simple Guide
A simple, step-by-step guide on how to make a logo on Canva.
January 10, 2023
What is Canva?
In this post we provide a simple overview of what Canva is and the kinds of designs you can create with it.
January 10, 2023
Email marketing reviews and advice
Latest email marketing platform reviews
How to Grow an Email List in 2023 — 10 Essential Tips
In this guide, we share 10 key tips on how to grow an email mailing list effectively and discuss how to keep your subscribers engaged.
January 11, 2023
What is Split Testing?
A simple guide to split testing and how it can improve the effectiveness of your digital marketing campaigns.
January 11, 2023
How to Create a Newsletter in 7 Simple Steps
How to create a newsletter — a simple checklist you can follow to create beautiful HTML e-newsletters and effective email marketing campaigns.
January 10, 2023
Mad Mimi Review — The Key Pros and Cons
In our Mad Mimi review, we take a look at all the pros and cons of one the cheapest email marketing tools available.
January 9, 2023
Mad Mimi vs Mailchimp — A Comparison Review
Mad Mimi vs Mailchimp — which is the best email marketing platform for your business? Find out in this in-depth comparison review.
January 9, 2023
Campaign Monitor Review — Is it Right for Your Business?
In this Campaign Monitor review, we look this well-known email marketing tool, highlight its pros and cons, and try to help you decide if it’s the right fit for your business.
January 9, 2023
Advice on Squarespace
Squarespace
Check out our Squarespace review for an in-depth look at an increasingly popular website builder; or read our Shopify vs Squarespace and Wix vs Squarespace comparisons see how it stacks up against key rivals.
More Squarespace resources
Featured posts
Wix vs Shopify vs Squarespace (2023) — The Essential Comparison
Wix vs Shopify vs Squarespace — which website builder is best for your business? In this comparison, we help you find out.
January 27, 2023
Shopify vs Squarespace (2023) — Which is Better?
Shopify vs Squarespace: which one is better for your ecommerce project? In this comparison review we take a look at all the pros and cons of both platforms and help you decide.
January 26, 2023
How to Add Schema Markup to a Squarespace Site
In this post we show you how to add schema markup to a Squarespace website — and help search engines and users better understand your content.
January 11, 2023
Squarespace GDPR Checklist (2023) — The 7 Key Tasks
How to make a Squarespace website GDPR compliant — a checklist outlining all the key steps you need to take.
January 10, 2023
Squarespace vs Webflow (2023) — Which is Better?
In this post we compare the key features of Squarespace vs Webflow — and help you decide which tool is better for your web design project.
January 10, 2023
Squarespace Email Campaigns — Should You Use It?
Should you use Squarespace’s built-in email marketing tool, or stick with an established solution like Mailchimp or GetResponse?
January 9, 2023
SEO tips
Latest SEO resources
Shopify SEO — How to Optimize Your Shopify Store
Shopify SEO: read Style Factory’s in-depth guide to optimizing a Shopify store for the major search engines.
January 26, 2023
How to Do Keyword Research with Semrush — a Step-By-Step Guide
In this simple guide aimed at SMBs, we show you how to do keyword research with Semrush — and improve your search rankings considerably.
January 14, 2023
Video: Increasing Site Visibility on Google
A video guide on how to improve the visibility of your website on Google.
January 11, 2023
Video: Ahrefs Keyword Research
In this video we show you how to perform simple keyword research with Ahrefs.
January 11, 2023
How to Add Schema Markup to a Squarespace Site
In this post we show you how to add schema markup to a Squarespace website — and help search engines and users better understand your content.
January 11, 2023
SEO tools — reviews and guides
Latest SEO resources
Semrush Review (2023) — All the Pros and Cons
In this Semrush review, we take a really in-depth look at one of the best-known SEO tools available and highlight all its key pros and cons.
January 27, 2023
GrowthBar Review (2023) — Full Pros and Cons
In-depth GrowthBar review which takes a look at the pros and cons of a budget-friendly SEO tool. Can you run an effective SEO project with it?
January 12, 2023
Moz vs Semrush (2023) — Which is Better?
In-depth comparison of Moz vs Semrush — two of the most popular and powerful SEO tools currently available. Which one is best for your business?
January 9, 2023
Ahrefs vs Semrush (2023) — Which Should You Use?
In-depth comparison of Ahrefs and Semrush — two of the most popular and powerful SEO tools available.
January 9, 2023
Semrush Pricing (2023) — Which Plan is Right for You?
In this post, we take a detailed look at Semrush pricing — and help you work out which of its plans makes the most sense for your business.
January 5, 2023
Our Wix resources
Learn more about Wix
Is Wix the right platform for your web design project? Find out in our Wix review, or check out how Wix stacks up against other leading website builders in our Wix vs WordPress and Wix vs Squarespace shootouts.
Productivity and CRM
Featured
Capsule vs Nimble — Which is the Best CRM?
Capsule vs Nimble – which of these CRM tools is best for a small business? Our comparison review goes through the pros and cons of each product.
January 10, 2023
Nimble CRM Review (2023) — Pros and Cons, Pricing, Features
In this Nimble CRM review, we look at a product which focuses, more than most CRM systems, on social relationships. Is it a good fit for your business?
January 10, 2023
Capsule CRM Review (2023) — Is it Right for Your Business?
Capsule CRM review which explores the features of one of the cheapest web-based CRM products on the market. Find out the pros and cons of Capsule.
January 10, 2023
Chromebook Review (2023) — The Key Pros and Cons
Should you buy a Chromebook? In this Chromebook review, we take a look at the pros and cons of using a computer that runs Chrome OS.
January 8, 2023
Microsoft 365 vs Google Workspace — Which is Better?
In this Microsoft 365 vs Google Workspace comparison, we explore two leading suites of cloud productivity apps, discuss the pros and cons in depth, and help you work out which one is best for your business.
January 7, 2023
SEO tool focus: Ahrefs
Ahrefs review
In this review, we take an in-depth look at Ahrefs, highlighting all its key pros and cons. Should you use it for an SEO project — or are you better off with an alternative?
Read our review of Ahrefs, watch our Ahrefs keyword research video or check out our new Moz vs Ahrefs comparison.
Video reviews and tutorials
Featured
Video: WooCommerce vs Shopify
Video comparison of WooCommerce vs Shopify — a no-nonsense summary of the key pros and cons of both platform.
January 30, 2023
Video: Canva Pro vs Free
In this Canva Pro vs Free video comparison, we help you decide between the free plan and the premium one.
January 12, 2023
Video: Shopify vs eBay
In this Shopify vs eBay video review, Style Factory’s Matt Walsh explores the relative pros and cons of both ecommerce platforms.
January 12, 2023
Video: Wix Review
This short video review of Wix highlights the key pros and cons of one of the most popular website building tools available.
January 12, 2023
Video: Wix vs Squarespace
Our video comparison of Wix and Squarespace highlights the pros and cons of two of the most popular website building tools available.
January 12, 2023
A look at…BigCommerce
BigCommerce review
BigCommerce aims to provide you with a lot of ecommerce functionality ‘out of the box’ — rather than relying on add-ons. How well does this work? Find out in our BigCommerce review.
Learn more about BigCommerce plans in our BigCommerce pricing guide, or read our BigCommerce vs Shopify shootout to see how it compares with a popular alternative.
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Email marketing focus: GetResponse
GetResponse review
GetResponse aims to go beyond email marketing by providing ecommerce and webinar features. Does this make it a jack of all trades or master of none? Find out in our GetResponse review.
Our services
Shopify
If you’re looking for a Shopify developer, or simply somebody to assist you in setting up a simple Shopify site, we can help. We provide cost-effective, expert Shopify web design services to clients around the world.
Squarespace
Although it’s undeniably great for putting together a website yourself, there are times when you need to enlist a Squarespace developer to help you customise your site and get it just the way you want it. That’s where we come in.
Google Workspace
We’ll take all the stress out of moving your email, files and calendars across to G Suite, and can provide your team with training on how to get the most out of your new productivity tools. Ongoing support packages are also available.
