The ecommerce blog that helps you build your business.
Style Factory is one of the web’s leading sources of impartial advice on ecommerce, digital marketing and SEO.
Our site is full of valuable tips on how to start a business, and we also help you get set up on some of the most popular ecommerce platforms, email marketing apps and SEO tools available.
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Our latest ecommerce and website builder reviews
Latest reviews and comparisons
Shopify vs Amazon — Which is Best for Your Online Store?
In-depth comparison of Shopify vs Amazon. Which platform will get the most attention for your online store?
June 30, 2022
Squarespace Review — The Key Pros and Cons of a Leading Site Builder
In this in-depth Squarespace review, we look at all the pros and cons of one of the most popular website building solutions available.
June 28, 2022
Jimdo Review — The Big Things You Need to Know
In this Jimdo review we go through all its key features and pros and cons. Can you build a professional website or online store with it?
June 28, 2022
Wix vs WordPress — Which is Better?
WordPress vs Wix – which is best? Find out in our in-depth comparison of two of the world’s leading website building tools.
June 28, 2022
BigCommerce vs Squarespace — Which is the Best Online Store Builder in 2022?
BigCommerce vs Squarespace: which is best? We go through all the pros and cons in depth and help you work out which platform is best for your business.
June 28, 2022
Big Cartel vs Shopify — Which is Better for Your Online Store?
An in-depth comparison of Big Cartel and Shopify. Which one is best for your project?
June 23, 2022
Featured ecommerce platform
Shopify
Is Shopify the right ecommerce solution for your business? Find out in our impartial, comprehensive Shopify review.
You might also find our new guide on how to start a Shopify store from scratch helpful; and our Wix vs Shopify guide discusses how Shopify compares against another hugely popular website building tool.
More Shopify resources
Shopify vs Amazon — Which is Best for Your Online Store?
In-depth comparison of Shopify vs Amazon. Which platform will get the most attention for your online store?
June 30, 2022
Shopify Free Trial — All You Need to Know
Key FAQs about the Shopify free trial, plus resources to help you make the most of it.
June 30, 2022
Shopify Launch Checklist — The Essential Guide to Going Live
Comprehensive Shopify launch checklist outlining 17 essential pre-go live checks for your store.
June 28, 2022
How Much Does it Cost to Create a Shopify Website?
How much does it cost to create a Shopify website? It’s actually a really tricky question, but in this post we do our best to answer it…
June 28, 2022
How to Start a Shopify Store — Step-by-Step Tutorial
A step-by-step guide on how to get a successful Shopify store off the ground.
June 28, 2022
Shopify vs Shopify Plus — What’s the Difference?
In this post we take a look at Shopify vs Shopify Plus, and help you understand the key differences between these two versions of the platform.
June 28, 2022
Running and growing your business
Tips on how to make the most of your business
What is Dropshipping?
What is dropshipping? In this guide we answer this question, discuss its pros and cons, and show you how to start a dropshipping business.
June 30, 2022
How to Make a Logo on Canva — Simple Guide
A simple, step-by-step guide on how to make a logo on Canva.
June 24, 2022
Visme vs Canva — Which is Best?
Visme vs Canva — which of these popular graphic design tools is right for your business? Find out in our in-depth comparison.
June 21, 2022
Canva Pricing — The Essential Guide
In this in-depth look at Canva pricing, we take you through the three Canva plans and help you work out which is the best option for you.
June 21, 2022
Canva Review — All the Pros and Cons
In this in-depth Canva review, we look at all the pros and cons of a low-cost graphic design app. Is it right for your business?
June 21, 2022
10 Key Apps For Startups
10 key apps for startups — if you’re starting an online business, here are 10 apps you’re going to need to make a success of it.
June 8, 2022
Spotlight on…
Canva
Our Canva review goes through all the pros and cons of a tool that promises to make creating visual assets easy.
You might also find our Canva pricing guide, our Canva Pro vs Free comparison, our Canva free trial guide and our Visme vs Canva shootout useful.
Email marketing reviews and advice
Latest email marketing platform reviews
GetResponse vs Mailchimp — Which is Best?
GetResponse vs Mailchimp: an in-depth comparison. We look at why (and when) you should use one of these two e-marketing tools over the other.
June 21, 2022
AWeber Review — All the Pros and Cons
In this AWeber review, we take a look at all the pros and cons of a popular solution for designing and sending HTML e-newsletters.
June 21, 2022
GetResponse Review — All the Pros and Cons
In this Getresponse review, we provide an in-depth look at an email marketing platform that offers some quite unusual features.
June 16, 2022
How to Create a Newsletter (and a Powerful Email Marketing Campaign)
How to create a newsletter — a simple checklist you can follow to create beautiful HTML e-newsletters and effective email marketing campaigns.
June 8, 2022
Mailchimp vs AWeber — Which is Best?
In this Mailchimp vs AWeber comparison, we look at two of the best-known email marketing solutions currently available. Which one is best for you?
June 7, 2022
Mad Mimi Review — The Key Pros and Cons
In our Mad Mimi review, we take a look at all the pros and cons of one the cheapest email marketing tools available.
June 7, 2022
Our Squarespace resources
Squarespace
Check out our Squarespace review for an in-depth look at an increasingly popular website builder; read our Shopify vs Squarespace comparison to see how it stacks up against a key rival; and visit our Squarespace plugins section to add functionality to your own Squarespace website.
SEO tips
Latest SEO resources
Local SEO Checklist — 10 Key Tips on How to Rank Locally
Local SEO checklist — 10 simple tips that can transform your site’s performance in local search results.
June 21, 2022
Shopify SEO — How to Optimize Your Shopify Store
Shopify SEO: read Style Factory’s in-depth guide to optimising a Shopify store for the major search engines.
June 21, 2022
How to Add Schema Markup to a Squarespace Site
In this post we show you how to add schema markup to a Squarespace website — and help search engines and users better understand your content.
June 21, 2022
How to Make Your Site More Visible on Google
In this blog post, we share six simple ways that you can improve your site’s search engine optimisation and achieve better rankings in Google.
June 8, 2022
BigCommerce SEO — 10 Essential Tips
BigCommerce SEO — an in-depth guide to making a BigCommerce store rank highly in search results.
June 8, 2022
SEO tool focus: Ahrefs
Ahrefs review
In this review, we take an in-depth look at Ahrefs, highlighting all its key pros and cons. Should you use it for an SEO project — or are you better off with an alternative?
Read our review of Ahrefs, watch our Ahrefs keyword research video or check out our new Moz vs Ahrefs comparison.
Productivity and CRM
Featured
Microsoft 365 vs Google Workspace (formerly G Suite) — Which is Best?
In this Microsoft 365 vs Google Workspace comparison, we explore two leading suites of cloud productivity apps, discuss the pros and cons in depth, and help you work out which one is best for your business.
June 28, 2022
Chromebook Review — The Key Pros and Cons in 2022
Should you buy a Chromebook? In this Chromebook review, we take a look at the pros and cons of using a computer that runs Chrome OS.
June 21, 2022
10 Key Apps For Startups
10 key apps for startups — if you’re starting an online business, here are 10 apps you’re going to need to make a success of it.
June 8, 2022
Capsule vs Nimble — Which is the Best CRM?
Capsule vs Nimble – which of these CRM tools is best for a small business? Our comparison review goes through the pros and cons of each product.
January 25, 2022
Nimble CRM Review (2022) — Pros and Cons, Pricing, Features
In this Nimble CRM review, we look at a product which focuses, more than most CRM systems, on social relationships. Is it a good fit for your business?
January 25, 2022
GrowthBar review
GrowthBar
In our GrowthBar review, we take an in-depth look at a tool that aims to provide key SEO functionality at a much lower price point than its competitors. Does it succeed in this goal?
Video reviews and tutorials
Featured
Video: BigCommerce review
In this BigCommerce video review, we spell out the five key reasons why you might want to use the platform, and the five key reasons why you might want to avoid it.
June 21, 2022
Squarespace Tutorial — Simple Step-by-Step Guide
In this Squarespace tutorial, we walk you through the process of building a Squarespace site in 10 simple steps.
June 6, 2022
Video: Ahrefs Keyword Research
In this video we show you how to perform simple keyword research with Ahrefs.
May 18, 2022
Video: Ecwid review
Our video review of Ecwid highlights the pros and cons of an ecommerce solution that promises to turn any site into a store.
May 12, 2022
Video: Shopify vs Amazon
Watch our video review of Shopify vs Amazon to discover when and why to use Shopify over Amazon — and vice versa!
May 7, 2022
A look at…BigCommerce
BigCommerce review
BigCommerce aims to provide you with a lot of ecommerce functionality ‘out of the box’ — rather than via expensive apps. How well does this work?
Find out in our BigCommerce review, or check out our BigCommerce vs Shopify shootout to see how it compares with a popular alternative.
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Email marketing focus: GetResponse
GetResponse review
GetResponse aims to go beyond email marketing by providing ecommerce and webinar features. Does this make it a jack of all trades or master of none? Find out in our GetResponse review.
Our services
Shopify
If you’re looking for a Shopify developer, or simply somebody to assist you in setting up a simple Shopify site, we can help. We provide cost-effective, expert Shopify web design services to clients around the world.
Squarespace
Although it’s undeniably great for putting together a website yourself, there are times when you need to enlist a Squarespace developer to help you customise your site and get it just the way you want it. That’s where we come in.
Google Workspace
We’ll take all the stress out of moving your email, files and calendars across to G Suite, and can provide your team with training on how to get the most out of your new productivity tools. Ongoing support packages are also available.
