The ecommerce blog that helps you build your business.
Style Factory is one of the web’s leading sources of impartial advice on ecommerce, digital marketing and SEO.
Our site is full of valuable tips on how to start a business or create an online store. We can also help you get set up on some of the most popular ecommerce platforms, email marketing apps and SEO tools available.
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Our latest ecommerce and website builder reviews
Latest reviews and comparisons
Squarespace Pricing — Which Plan is Best for Your Project?
In-depth guide to Squarespace pricing. Which plan is best for your project?
October 4, 2022
Shopify vs GoDaddy — Which is Better?
Can you build a professional ecommerce site with GoDaddy – or are you better off with a dedicated store builder tool like Shopify?
October 4, 2022
Big Cartel Review — Key Pros and Cons, Pricing and Alternatives
In this Big Cartel review, we run through the key pros and cons of a ‘cheap and cheerful’ ecommerce platform. Can you run a professional online store with it?
October 4, 2022
Big Cartel vs Shopify — Which is Better for Your Online Store?
An in-depth comparison of Big Cartel and Shopify. Which one is best for your project?
October 4, 2022
Shopify vs Amazon — Which is Better for Your Online Store?
In-depth comparison of Shopify vs Amazon. Which platform will get the most attention for your online store?
October 3, 2022
Shopify vs Etsy — Which is Better for Selling Online?
In-depth comparison of Shopify vs Etsy. Which ecommerce platform is best for building an online store with?
October 3, 2022
Featured ecommerce platform
Shopify
Is Shopify the right ecommerce solution for your business? Find out in our impartial, comprehensive Shopify review.
You might also find our new guide on how to start a Shopify store from scratch helpful; and our Wix vs Shopify guide discusses how Shopify compares against another hugely popular website building tool.
More Shopify resources
Shopify vs GoDaddy — Which is Better?
Can you build a professional ecommerce site with GoDaddy – or are you better off with a dedicated store builder tool like Shopify?
October 4, 2022
Big Cartel vs Shopify — Which is Better for Your Online Store?
An in-depth comparison of Big Cartel and Shopify. Which one is best for your project?
October 4, 2022
Shopify vs Amazon — Which is Better for Your Online Store?
In-depth comparison of Shopify vs Amazon. Which platform will get the most attention for your online store?
October 3, 2022
Shopify vs Etsy — Which is Better for Selling Online?
In-depth comparison of Shopify vs Etsy. Which ecommerce platform is best for building an online store with?
October 3, 2022
Shopify SEO — How to Optimize Your Shopify Store
Shopify SEO: read Style Factory’s in-depth guide to optimising a Shopify store for the major search engines.
September 28, 2022
How to Change Your Shopify Store Name and URL
In this post we show you how to change your Shopify store name in just a few simple steps.
September 27, 2022
Running and growing your business
Tips on how to make the most of your business
Canva Pro vs Free — What’s the Difference?
We compare Canva Pro vs Free to help you decide whether it’s worth upgrading to the premium version of this popular design tool.
October 3, 2022
Canva Pricing — The Essential Guide
In this in-depth look at Canva pricing, we take you through the three Canva plans and help you work out which is the best option for you.
October 3, 2022
What is Inbound Marketing?
What is inbound marketing? Find out in our in-depth guide to this important technique for growing a business.
September 27, 2022
What is Dropshipping?
What is dropshipping? In this guide we answer this question and show you how to start a successful dropshipping business.
September 23, 2022
Autoresponders: What They Are and How To Use Them
Autoresponders — a simple explanation of what they are and how to send them in a way that saves time and generates income.
September 22, 2022
10 Key Apps For Startups
10 key apps for startups — if you’re starting an online business, here are 10 apps you’re going to need to make a success of it.
September 21, 2022
Spotlight on…
Canva
Our Canva review highlights all the pros and cons of a tool that promises to make creating visual assets easy.
You might also find our Canva pricing guide, our Canva Pro vs Free comparison, our Canva free trial guide, our Visme vs Canva comparison and Adobe Express vs Canva shootout useful.
Email marketing reviews and advice
Latest email marketing platform reviews
AWeber vs GetResponse — A Detailed Comparison
In our AWeber vs Getresponse comparison, we put two leading email marketing tools head to head.
October 4, 2022
AWeber Review — All the Pros and Cons
In this AWeber review, we take a look at all the pros and cons of a popular solution for designing and sending HTML e-newsletters.
October 4, 2022
GetResponse vs Mailchimp — Which is Best?
GetResponse vs Mailchimp: an in-depth comparison. We look at why (and when) you should use one of these two e-marketing tools over the other.
October 3, 2022
GetResponse Review — All the Pros and Cons
In this Getresponse review, we provide an in-depth look at an email marketing platform that offers some quite unusual features.
October 3, 2022
How to Create a Newsletter (and a Powerful Email Marketing Campaign)
How to create a newsletter — a simple checklist you can follow to create beautiful HTML e-newsletters and effective email marketing campaigns.
September 27, 2022
Mad Mimi Review — The Key Pros and Cons
In our Mad Mimi review, we take a look at all the pros and cons of one the cheapest email marketing tools available.
September 23, 2022
Our Squarespace resources
Squarespace
Check out our Squarespace review for an in-depth look at an increasingly popular website builder; read our Shopify vs Squarespace comparison to see how it stacks up against a key rival; and visit our Squarespace plugins section to add functionality to your own Squarespace website.
SEO tips
Latest SEO resources
Squarespace SEO — The Definitive Guide and Checklist
Squarespace SEO Checklist — 17 easy-to-follow steps you can take to make sure your Squarespace site ranks highly in search results.
September 29, 2022
BigCommerce SEO — 10 Essential Tips
BigCommerce SEO — an in-depth guide to making a BigCommerce store rank highly in search results.
September 28, 2022
Shopify SEO — How to Optimize Your Shopify Store
Shopify SEO: read Style Factory’s in-depth guide to optimising a Shopify store for the major search engines.
September 28, 2022
What is Inbound Marketing?
What is inbound marketing? Find out in our in-depth guide to this important technique for growing a business.
September 27, 2022
How to Speed Up a Squarespace Site — The Essential Checklist
How to speed up a Squarespace site — 9 vital tips on how to make your Squarespace website load faster and perform better in search results.
September 27, 2022
Our Wix resources
Learn more about Wix
Is Wix the right platform for your web design project? Find out in our Wix review, or check out how Wix stacks up against other leading website builders in our Wix vs WordPress and Wix vs Squarespace shootouts.
Productivity and CRM
Featured
Chromebook Review — The Key Pros and Cons in 2022
Should you buy a Chromebook? In this Chromebook review, we take a look at the pros and cons of using a computer that runs Chrome OS.
September 24, 2022
10 Key Apps For Startups
10 key apps for startups — if you’re starting an online business, here are 10 apps you’re going to need to make a success of it.
September 21, 2022
Microsoft 365 vs Google Workspace (formerly G Suite) — Which is Best?
In this Microsoft 365 vs Google Workspace comparison, we explore two leading suites of cloud productivity apps, discuss the pros and cons in depth, and help you work out which one is best for your business.
September 15, 2022
Capsule vs Nimble — Which is the Best CRM?
Capsule vs Nimble – which of these CRM tools is best for a small business? Our comparison review goes through the pros and cons of each product.
January 25, 2022
Nimble CRM Review (2022) — Pros and Cons, Pricing, Features
In this Nimble CRM review, we look at a product which focuses, more than most CRM systems, on social relationships. Is it a good fit for your business?
January 25, 2022
SEO tool focus: Ahrefs
Ahrefs review
In this review, we take an in-depth look at Ahrefs, highlighting all its key pros and cons. Should you use it for an SEO project — or are you better off with an alternative?
Read our review of Ahrefs, watch our Ahrefs keyword research video or check out our new Moz vs Ahrefs comparison.
Video reviews and tutorials
Featured
Video: Wix Review
This short video review of Wix highlights the key pros and cons of one of the most popular website building tools available.
September 29, 2022
Video: Wix vs Squarespace
Our video comparison of Wix and Squarespace highlights the pros and cons of two of the most popular website building tools available.
September 29, 2022
Squarespace Tutorial — Simple Step-by-Step Guide
In this Squarespace tutorial, we walk you through the process of building a Squarespace site in 10 simple steps.
September 19, 2022
Video: What Is a Point of Sale System?
A quick overview of what a point of sale system is and how to choose the right one for your business.
September 16, 2022
Video: Shopify vs Amazon
Watch our video review of Shopify vs Amazon to discover when and why to use Shopify over Amazon — and vice versa!
August 24, 2022
A look at…BigCommerce
BigCommerce review
BigCommerce aims to provide you with a lot of ecommerce functionality ‘out of the box’ — rather than relying on add-ons. How well does this work? Find out in our BigCommerce review.
Learn more about BigCommerce plans in our BigCommerce pricing guide, or read our BigCommerce vs Shopify shootout to see how it compares with a popular alternative.
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Email marketing focus: GetResponse
GetResponse review
GetResponse aims to go beyond email marketing by providing ecommerce and webinar features. Does this make it a jack of all trades or master of none? Find out in our GetResponse review.
Our services
Shopify
If you’re looking for a Shopify developer, or simply somebody to assist you in setting up a simple Shopify site, we can help. We provide cost-effective, expert Shopify web design services to clients around the world.
Squarespace
Although it’s undeniably great for putting together a website yourself, there are times when you need to enlist a Squarespace developer to help you customise your site and get it just the way you want it. That’s where we come in.
Google Workspace
We’ll take all the stress out of moving your email, files and calendars across to G Suite, and can provide your team with training on how to get the most out of your new productivity tools. Ongoing support packages are also available.
