The blog that helps you build your business.
Style Factory is one of the web’s leading sources of impartial advice on ecommerce, digital marketing and SEO.
Our site is packed with valuable tips on how to start a business, and we also help you get set up on some of the most popular ecommerce platforms, email marketing apps and SEO tools available.
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Ecommerce and website builder reviews
Latest ecommerce reviews and comparisons
Squarespace Review — The Key Pros and Cons of a Leading Site Builder
In this in-depth Squarespace review, we look at all the pros and cons of one of the most popular website building solutions available.
October 28, 2021
Ecwid Reviews (2021) — Pros and Cons, Pricing and Alternatives
In our Ecwid review we run through the pros and cons of an online store solution that can plug into an existing website.
October 27, 2021
Ecwid vs Shopify — Comparison, Key Pros and Cons
In our Ecwid vs Shopify comparison, we go through the pros and cons of two well-known online store builders. Which one is for you?
October 27, 2021
Wix vs WordPress — Which is Best?
WordPress vs Wix – which is best? Find out in our in-depth comparison of two of the world’s leading website building tools.
October 27, 2021
Squarespace vs WordPress — Which is the Best Website Builder?
Squarespace vs WordPress — which is best? In this comparison we explore all the pros and cons of using these leading website builders.
October 26, 2021
Wix Review — All The Pros and Cons
In our Wix review, we explore all the pros and cons of this leading website builder. Find out how Wix performs when it comes to usability, SEO, e-commerce, email marketing and more.
October 26, 2021
Featured ecommerce platform
Shopify
Is Shopify the right ecommerce solution for your business? We’ll help you answer this question, in our impartial, comprehensive Shopify review.
You might also find our new guide on how to start a Shopify store from scratch helpful.
More Shopify resources
Shopify SEO — How to Optimize Your Shopify Store
Shopify SEO: read Style Factory’s in-depth guide to optimising a Shopify store for the major search engines.
October 28, 2021
Ecwid vs Shopify — Comparison, Key Pros and Cons
In our Ecwid vs Shopify comparison, we go through the pros and cons of two well-known online store builders. Which one is for you?
October 27, 2021
Shopify vs WordPress — Which is Best?
Shopify vs Wordpress — which is best? In this comparison review we go through the pros and cons of each platform to help you decide which one is the most suitable for your business.
October 25, 2021
Wix vs Shopify — Comparison Review, Full Pros and Cons
In-depth Wix vs Shopify comparison review outlining all the pros and cons of two of the world’s most popular website builders.
October 25, 2021
BigCommerce vs Shopify — Which is Best?
BigCommerce vs Shopify: which is best? In our comparison review we take an in-depth look at both these leading ecommerce platforms and help you decide which one works for your business.
October 19, 2021
Shopify vs GoDaddy — Which is the Best Online Store Builder?
Can you build a professional ecommerce site with GoDaddy – or are you better off with a dedicated store builder tool like Shopify?
October 15, 2021
Running and growing your business
Tips on how to make the most of your business
Autoresponders: What They Are and How To Use Them
Autoresponders — a simple explanation of what they are and how to send them in a way that saves time and generates income.
October 28, 2021
Cyber Security Tips — Key Ways to Protect Your Business from Online Threats
In this post, we share some key cyber security tips that can significantly reduce the risk of your business being compromised online.
October 6, 2021
How to Start a Business — The Essential Checklist
A guide to the key things you need to do when setting up a business.
September 22, 2021
10 Key Apps For Startups (2021)
10 key apps for startups — if you’re starting an online business, here are 10 apps you’re going to need to make a success of it.
September 11, 2021
Digital Declutter — 15 Ways to Become More Productive and Less Distracted
Declutter your digital life in 2021 — 15 top tips to reduce distraction and improve productivity.
August 15, 2021
Spotlight on…
Squarespace
Check out our Squarespace review for an in-depth look at an increasingly popular website builder. Or read our Shopify vs Squarespace comparison to see how it stacks up against a key rival.
Email marketing reviews and advice
Latest email marketing platform reviews
Autoresponders: What They Are and How To Use Them
Autoresponders — a simple explanation of what they are and how to send them in a way that saves time and generates income.
October 28, 2021
GetResponse Review — All the Pros and Cons
In this Getresponse review, we provide an in-depth look at an email marketing platform that offers some quite unusual features.
October 28, 2021
How to Create a Newsletter (and a Powerful Email Marketing Campaign)
How to create a newsletter — a simple checklist you can follow to create beautiful HTML e-newsletters and effective email marketing campaigns.
October 21, 2021
AWeber vs GetResponse — A Detailed Comparison
In our Aweber vs Getresponse comparison, we put two leading email marketing tools head to head.
October 3, 2021
GetResponse vs Mailchimp — Which is Best?
Getresponse vs Mailchimp: an in-depth comparison. We look at why (and when) you should use one of these two e-marketing tools over the other.
October 1, 2021
GrowthBar review
GrowthBar
In our GrowthBar review, we take an in-depth look at a tool that aims to provide key SEO functionality at a much lower price point than its competitors. Does it succeed in this goal?
SEO tips
Latest SEO resources
Shopify SEO — How to Optimize Your Shopify Store
Shopify SEO: read Style Factory’s in-depth guide to optimising a Shopify store for the major search engines.
October 28, 2021
How to Speed Up a Squarespace Site — The Essential Checklist
How to speed up a Squarespace site — 9 vital tips on how to make your Squarespace website load faster and perform better in search results.
October 27, 2021
How to Make Your Site More Visible on Google
In this blog post, we share six simple ways that you can improve your site’s search engine optimisation and achieve better rankings in Google.
October 26, 2021
Local SEO Checklist — 10 Key Tips on How to Rank Locally
Local SEO checklist — 10 simple tips that can transform your site’s performance in local search results.
October 19, 2021
Squarespace SEO — The Definitive Checklist
Squarespace SEO Checklist — 17 easy-to-follow steps you can take to make sure your Squarespace site ranks highly in search results.
September 22, 2021
Style Factory France goes live!
Our essential reviews — in French
Our new Style Factory France site contains French-language versions of key Style Factory reviews, tutorials and comparisons.
Productivity and CRM
Featured
Microsoft 365 vs Google Workspace (formerly G Suite) — Which is Best?
In this Microsoft 365 vs Google Workspace comparison, we explore two leading suites of cloud productivity apps, discuss the pros and cons in depth, and help you work out which one is best for your business.
October 12, 2021
Chromebook Review — The Key Pros and Cons
Should you buy a Chromebook? In this Chromebook review, we take a look at the pros and cons of using a computer that runs Chrome OS.
October 12, 2021
10 Key Apps For Startups (2021)
10 key apps for startups — if you’re starting an online business, here are 10 apps you’re going to need to make a success of it.
September 11, 2021
Capsule CRM Review — Is it Right for Your Business?
Capsule CRM review which explores the features of one of the cheapest web-based CRM products on the market. Find out the pros and cons of Capsule.
July 31, 2021
Nimble CRM Review (2021) — Pros and Cons, Pricing, Features
In this Nimble CRM review, we look at a product which focuses, more than most CRM systems, on social relationships. Is it a good fit for your business?
July 31, 2021
A look at…BigCommerce
BigCommerce review
BigCommerce aims to provide you with a lot of ecommerce functionality ‘out of the box’ — rather than via expensive apps. How well does this work in practice though?
Find out in our BigCommerce review, or check out our BigCommerce vs Shopify shootout to see how it compares with a popular alternative.
Squarespace plugins
Our new Squarespace plugins store lets you really make the most of your Squarespace site — in it you’ll find some of the best Squarespace add-ons available.
Whether you need to add a video lightbox, product swatches, membership site functionality or a GDPR-compliant cookie banner to your Squarespace site, you’ll find what you need here >> Squarespace plugins
Email marketing focus: GetResponse
GetResponse review
GetResponse aims to go beyond email marketing by providing ecommerce and webinar features. Does this make it a jack of all trades or master of none? Find out in our GetResponse review.
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Our services
Shopify
If you’re looking for a Shopify developer, or simply somebody to assist you in setting up a simple Shopify site, we can help. We provide cost-effective, expert Shopify web design services to clients around the world.
Squarespace
Although it’s undeniably great for putting together a website yourself, there are times when you need to enlist a Squarespace developer to help you customise your site and get it just the way you want it. That’s where we come in.
Google Workspace
We’ll take all the stress out of moving your email, files and calendars across to G Suite, and can provide your team with training on how to get the most out of your new productivity tools. Ongoing support packages are also available.