Ecommerce platform reviews

Below you’ll find links to our key ecommerce platform reviews and comparisons. We exhaustively test and compare leading online store builders like Big Cartel, BigCommerce, Ecwid, Shopify, Squarespace and Wix — so you don’t have to!

New to ecommerce? We have some useful guides to help you get started! Check out our ecommerce platforms buyer’s guide, our ecommerce glossary, our introduction to dropshipping and our tips on making an online store to get a better understanding of how to sell effectively online.


Big Cartel


BigCommerce

Video: BigCommerce vs Shopify

Style Factory’s Matt Walsh puts BigCommerce vs Shopify head-to-head in a detailed video comparison of the two platforms.


Ecwid


Shopify

Video: BigCommerce vs Shopify

Style Factory’s Matt Walsh puts BigCommerce vs Shopify head-to-head in a detailed video comparison of the two platforms.


Squarespace

Video: Squarespace Review

Our Squarespace video review highlights 5 key pros and 5 key cons of using the platform to build a website or online store.

Wix vs Squarespace — Which is Better?

In-depth Wix vs Squarespace comparison that outlines all the key differences between two of the best-known website builders available. Which platform is better for your business?


Wix reviews

Video: Wix vs Shopify comparison

In this Wix vs Shopify video comparison, Matt Walsh from Style Factory puts two of the web’s leading website building platforms to the test.

Video: Wix vs WordPress

A Wix vs WordPress video comparison that highlights the key reasons to use Wix over WordPress, and the key areas where WordPress wins.

Wix Review — All The Pros and Cons

In our Wix review, we explore all the pros and cons of this leading website builder. Find out how Wix performs when it comes to usability, SEO, ecommerce, email marketing and more.

Wix vs Squarespace — Which is Better?

In-depth Wix vs Squarespace comparison that outlines all the key differences between two of the best-known website builders available. Which platform is better for your business?

Video ecommerce reviews

Video: Shopify vs eBay

In this Shopify vs eBay video review, Style Factory’s Matt Walsh explores the relative pros and cons of both ecommerce platforms.

Video: Wix Review

This short video review of Wix highlights the key pros and cons of one of the most popular website building tools available.

Video: Wix vs Squarespace

Our video comparison of Wix and Squarespace highlights the pros and cons of two of the most popular website building tools available.

Video: Shopify vs Amazon

Watch our video review of Shopify vs Amazon to discover when and why to use Shopify over Amazon — and vice versa!

Video: BigCommerce review

In this BigCommerce video review, we spell out the five key reasons why you might want to use the platform, and the five key reasons why you might want to avoid it.

More ecommerce reviews and resources

Ecommerce A-Z

If you’re confused by ecommerce, help is at hand! Check out our A-Z glossary of ecommerce terms for simple explanations of some of the most frequently-used phrases in ecommerce.

Ecommerce statistics

Our comprehensive overview of ecommerce statistics gives you a wealth of key data about the world of online selling.

Resource hubs

We have three new resource hubs to help you learn more about key website building and ecommerce tools:

These contain a lot of useful product guides, comparisons and tutorials.

Starter guides