Style Factory Blog — Latest Posts
Below you’ll find links to the latest blog posts from Style Factory. All deal with key issues relating to starting or growing a business – from choosing the right e-commerce platform to optimising your site correctly for search.
Latest posts
Our latest posts (use arrows on right to scroll through older articles)

SEO Glossary — An A-Z of Key Search Engine Optimization Terms
An easy-to-understand SEO glossary containing an A-Z of key search engine optimization terms.
July 14, 2025

How to Do an SEO Audit — Simple, Step-by-Step Guide
In this simple, step-by-step guide, we show you how to do an SEO audit effectively — and grow your organic traffic.
July 14, 2025

Best Rank Trackers in 2025 — Which Tool is Right for You?
In this post we compare 8 of the best rank trackers, outline their pros and cons, and help you pick the right one for your SEO needs.
July 9, 2025

Best Ecommerce Platforms (2025) — The Top Online Store Builders Compared
We highlight the best ecommerce platforms on the market today — and help you decide between them.
July 8, 2025

Ahrefs vs Semrush — Which Should You Use?
In-depth comparison of Ahrefs and Semrush — two of the most popular and powerful SEO tools available.
June 25, 2025

How to Sell Photos Online — Simple, Step by Step Guide
A simple guide for beginners on how to sell photos online, covering which platforms to use and how to market your photography.
June 25, 2025

How to Start a Shopify Store — Step-by-Step Tutorial
A step-by-step guide on how to get a successful Shopify store off the ground.
June 20, 2025

Wix Review — The Key Pros and Cons
In our Wix review, we explore all the pros and cons of this leading website builder. Find out how Wix performs when it comes to usability, SEO, ecommerce, email marketing and more.
June 20, 2025

BigCommerce Review — Key Pros and Cons
An in-depth BigCommerce review that outlines all its key pros and cons. Is this online store builder right for your business?
June 19, 2025
Advice on running a successful online business
Tips and tricks from Style Factory

How to Sell an eBook on Shopify — Step-by-Step Guide
In this guide, we show you how to sell an eBook on Shopify in just a few simple steps.
April 29, 2025

How to Recover from a Google Core Update
An in-depth look at what a Google core update is, why it might have negatively affected your rankings, and what you can do to recover.
March 13, 2025

Zero Click Content — What Is It? And Why Does It Matter?
In this post we discuss what zero click content is, how to produce it and how a marketing campaign focused on creating it can help your business.
February 6, 2025

Squarespace Blogging — How to Get Started
A step-by-step guide to Squarespace blogging. Learn how to create your blog, add posts and attract an audience.
February 6, 2025

Adventures in Chrome OS Flex — Turning an Old iMac into a Chromebook
An overview of the steps involved with installing Chrome OS Flex on an Apple iMac, and the pros and cons of doing so.
February 5, 2025

Building a Squarespace Website — Launch Checklist and QC Tasks
In this Squarespace launch checklist, we walk you through the steps we take to ensure a smooth site build and robust quality control.
February 5, 2025
SEO
Featured

SEO Glossary — An A-Z of Key Search Engine Optimization Terms
An easy-to-understand SEO glossary containing an A-Z of key search engine optimization terms.
July 14, 2025

How to Do an SEO Audit — Simple, Step-by-Step Guide
In this simple, step-by-step guide, we show you how to do an SEO audit effectively — and grow your organic traffic.
July 14, 2025

Best Rank Trackers in 2025 — Which Tool is Right for You?
In this post we compare 8 of the best rank trackers, outline their pros and cons, and help you pick the right one for your SEO needs.
July 9, 2025

Ahrefs vs Semrush — Which Should You Use?
In-depth comparison of Ahrefs and Semrush — two of the most popular and powerful SEO tools available.
June 25, 2025

Majestic SEO vs Semrush
Majestic SEO vs Semrush — which is better for your SEO project? We break down their respective pros and cons and help you find out.
June 11, 2025

SE Ranking vs Semrush — Which SEO Tool is Better?
We compare and contrast two popular — and oddly similar — SEO tools: SE Ranking and Semrush.
June 3, 2025

Ahrefs Alternatives (2025) — Key Competitor Tools to Consider
In this guide to Ahrefs alternatives, we highlight some key competitor SEO tools that you should check out before committing to the platform.
May 28, 2025

Moz vs Ahrefs — Which is Better?
In this Moz vs Ahrefs comparison, we spell out all the relative pros and cons of these two leading SEO tools.
May 26, 2025
Ahrefs Review (2025) — All the Key Pros and Cons
In this Ahrefs review, I test a leading SEO tool and explore its key pros and cons. Should you choose it for your SEO needs — or go with an alternative solution? Let’s start things off with a quick look at Ahrefs’ background. Ahrefs: the background Founded in 2010 by Dmitry Gerasimenko, Ahrefs is now […]
May 23, 2025
Productivity
Tips on how to improve productivity, and reviews of popular productivity apps.

Capsule vs Nimble — Which is the Better CRM?
Capsule vs Nimble – which of these CRM tools is best for a small business? Our comparison review goes through the pros and cons of each product.
May 9, 2025

Capsule CRM Review — Is it Right for Your Business?
Capsule CRM review which explores the features of one of the cheapest web-based CRM products on the market. Find out the pros and cons of Capsule.
May 8, 2025

Google Workspace Review — All the Pros and Cons
In this Google Workspace review, we spell out the key pros and cons of using this leading productivity suite.
March 25, 2025

Microsoft 365 Review — All the Key Pros and Cons
In this Microsoft 365 review, we go through the key pros and cons of one of the world’s most popular productivity suites.
February 6, 2025

Nimble CRM Review — Pros and Cons, Pricing, Features
In this Nimble CRM review, we look at a product which focuses, more than most CRM systems, on social relationships. Is it a good fit for your business?
February 6, 2025

Adventures in Chrome OS Flex — Turning an Old iMac into a Chromebook
An overview of the steps involved with installing Chrome OS Flex on an Apple iMac, and the pros and cons of doing so.
February 5, 2025

Microsoft 365 vs Google Workspace — Which is Better?
In this Microsoft 365 vs Google Workspace comparison, we explore two leading productivity suites, discuss their pros and cons in depth, and help you decide between them.
February 3, 2025

Digital Declutter — 15 Ways to Become Less Distracted and More Productive in 2025
Declutter your digital life in 2025 — 16 top tips to reduce distraction and improve productivity.
January 15, 2025

10 Key Apps For Startups (2025)
10 key apps for startups — if you’re starting an online business, here are 10 apps you’re going to need to make a success of it.
January 14, 2025
Email marketing
Email marketing tips, plus reviews of popular e-mail marketing apps

How to Grow an Email List — Essential Checklist
In this guide, we share 10 key tips on how to grow an email mailing list effectively and discuss how to keep your subscribers engaged.
January 15, 2025

How to Create a Newsletter
How to create a newsletter — a simple checklist you can follow to create beautiful HTML e-newsletters and effective email marketing campaigns.
January 14, 2025

Autoresponders — What They Are and How To Use Them
Autoresponders — a simple explanation of what they are and how to send them in a way that saves time and generates income.
January 10, 2025

How to Automate Your Business — 8 Key Tips
Automate your business — tips on how to make running your organisation easier, by using a variety of free or paid-for apps to automate a wide range of tasks.
May 8, 2024

What is Split Testing?
A simple guide to split testing and how it can improve the effectiveness of your digital marketing campaigns.
January 24, 2024
E-Commerce and website design
E-commerce advice and reviews

Best Ecommerce Platforms (2025) — The Top Online Store Builders Compared
We highlight the best ecommerce platforms on the market today — and help you decide between them.
July 8, 2025

How to Sell Photos Online — Simple, Step by Step Guide
A simple guide for beginners on how to sell photos online, covering which platforms to use and how to market your photography.
June 25, 2025

How to Start a Shopify Store — Step-by-Step Tutorial
A step-by-step guide on how to get a successful Shopify store off the ground.
June 20, 2025

Wix Review — The Key Pros and Cons
In our Wix review, we explore all the pros and cons of this leading website builder. Find out how Wix performs when it comes to usability, SEO, ecommerce, email marketing and more.
June 20, 2025

BigCommerce Review — Key Pros and Cons
An in-depth BigCommerce review that outlines all its key pros and cons. Is this online store builder right for your business?
June 19, 2025

Ecwid Review — Key Pros and Cons, Pricing and Alternatives
In our Ecwid review we run through the pros and cons of an online store builder that can plug into an existing website.
May 17, 2025