Ecommerce background

The ecommerce blog that helps you build your business.

Style Factory is one of the web’s leading sources of impartial advice on ecommerce, digital marketing and SEO.

Our site is full of valuable tips on how to start a business or create an online store. We can also help you get set up on some of the most popular ecommerce platforms, email marketing apps and SEO tools available.

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Our latest ecommerce and website builder reviews

Latest reviews and comparisons

Shopify review


Is Shopify the right ecommerce solution for your business? Find out in our comprehensive Shopify review.

You might also find our guide on how to start a Shopify store helpful; and our Shopify vs Squarespace and Wix vs Shopify comparisons discuss how Shopify compares against other popular store builders.

More Shopify resources

Running and growing your business

Tips on how to make the most of your business

What is Dropshipping?

What is dropshipping? In this guide we answer this question and show you how to start a successful dropshipping business.

10 Key Apps For Startups (2023)

10 key apps for startups — if you’re starting an online business, here are 10 apps you’re going to need to make a success of it.

Spotlight on…


Our Canva review highlights all the pros and cons of a tool that promises to make creating visual assets easy.

You might also find our Canva pricing guide, our Canva Pro vs Free comparison, our Canva free trial guide, our Visme vs Canva comparison and Adobe Express vs Canva shootout useful.

More Canva resources

Canva for Education — All You Need to Know

In this guide to ‘Canva for Education’, we spell out the benefits of using Canva for educational purposes — plus the eligibility requirements for using it.

Email marketing reviews and advice

Latest email marketing platform reviews

Mailchimp vs AWeber — Which is Better?

In this Mailchimp vs AWeber comparison, we look at two of the best-known email marketing solutions currently available. Which one is best for you?

Advice on Squarespace

Squarespace review


Check out our Squarespace review for an in-depth look at an increasingly popular website builder; or read our Shopify vs Squarespace and Wix vs Squarespace comparisons see how it stacks up against key rivals.

More Squarespace resources

Featured posts

SEO tips

Latest SEO resources

SEO tools — reviews and guides

Latest SEO resources

Our Wix resources

Wix review

Learn more about Wix

Is Wix the right platform for your web design project? Find out in our Wix review, or check out how Wix stacks up against other leading website builders in our Wix vs WordPress and Wix vs Squarespace shootouts.

Productivity and CRM


10 Key Apps For Startups (2023)

10 key apps for startups — if you’re starting an online business, here are 10 apps you’re going to need to make a success of it.

Microsoft 365 vs Google Workspace — Which is Better?

In this Microsoft 365 vs Google Workspace comparison, we explore two leading suites of cloud productivity apps, discuss the pros and cons in depth, and help you work out which one is best for your business.

SEO tool focus: Ahrefs

Ahrefs review

Ahrefs review

In this review, we take an in-depth look at Ahrefs, highlighting all its key pros and cons. Should you use it for an SEO project — or are you better off with an alternative?

Read our review of Ahrefs, watch our Ahrefs keyword research video or check out our new Moz vs Ahrefs comparison.

Video reviews and tutorials


Video: WooCommerce vs Shopify

Video comparison of WooCommerce vs Shopify — a no-nonsense summary of the key pros and cons of both platform.

Video: Canva Pro vs Free

In this Canva Pro vs Free video comparison, we help you decide between the free plan and the premium one.

A look at…BigCommerce

BigCommerce review

BigCommerce review

BigCommerce aims to provide you with a lot of ecommerce functionality ‘out of the box’ — rather than relying on add-ons. How well does this work? Find out in our BigCommerce review.

Learn more about BigCommerce plans in our BigCommerce pricing guide, or read our BigCommerce vs Shopify shootout to see how it compares with a popular alternative.

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Email marketing focus: GetResponse

Getresponse review

GetResponse review

GetResponse aims to go beyond email marketing by providing ecommerce and webinar features. Does this make it a jack of all trades or master of none? Find out in our GetResponse review.

Our services

Shopify development


If you’re looking for a Shopify developer, or simply somebody to assist you in setting up a simple Shopify site, we can help. We provide cost-effective, expert Shopify web design services to clients around the world.

Squarespace web design


Although it’s undeniably great for putting together a website yourself, there are times when you need to enlist a Squarespace developer to help you customise your site and get it just the way you want it. That’s where we come in.

Google Workspace migration

Google Workspace

We’ll take all the stress out of moving your email, files and calendars across to G Suite, and can provide your team with training on how to get the most out of your new productivity tools. Ongoing support packages are also available.