How to Create a Newsletter
How to create a newsletter — a simple checklist you can follow to create beautiful HTML e-newsletters and effective email marketing campaigns.
Startup resources
Essential tips, guides and tools for starting a new business.
New: download our free Shopify Starter Kit. Containing an e-book about starting a Shopify store, video guides, PDF cheatsheets, SEO resources and more, it’s designed to make the process of creating your own online store really easy.
Local SEO Checklist — 10 Tips on How to Rank Locally
Local SEO checklist — 10 simple tips that can transform your site’s performance in local search results.
25 Shopify Side Hustle Ideas (2025)
In this post we share 25 fantastic ways to start a Shopify side hustle.
Autoresponders — What They Are and How To Use Them
Autoresponders — a simple explanation of what they are and how to send them in a way that saves time and generates income.
How to Start an Online Store — Essential Checklist
How to make an online store — and generate sales with it. A step-by-step guide to getting started with ecommerce.
How to Make Your Site More Visible on Google
In this blog post, we share simple ways that you can improve your site’s search engine optimization and achieve better rankings in Google.
How to Automate Your Business — 8 Key Tips
Automate your business — tips on how to make running your organisation easier, by using a variety of free or paid-for apps to automate a wide range of tasks.
How to Make a Logo on Canva — Simple Guide
A simple, step-by-step guide on how to make a logo on Canva.
Cyber Security Tips (2024) — How to Protect Your Business Online
In this post, we share some key cyber security tips that can significantly reduce the risk of your business being compromised online.
What is Split Testing?
A simple guide to split testing and how it can improve the effectiveness of your digital marketing campaigns.
Video: Shopify Tutorial for Beginners (2023)
In this video, we walk you through the process of getting a new Shopify store off the ground.
What is ChatGPT? And Why Does It Matter?
In this post, we look at ChatGPT — how it works, what you can do with it and its implications for search engines and the knowledge economy.