What is Split Testing?
A simple guide to split testing and how it can improve the effectiveness of your digital marketing campaigns.
Startup resources
Essential tips, guides and tools for starting a new business.
New: download our free Shopify Starter Kit. Containing an e-book about starting a Shopify store, video guides, PDF cheatsheets, SEO resources and more, it’s designed to make the process of creating your own online store really easy.
Video: Shopify Tutorial for Beginners (2023)
In this video, we walk you through the process of getting a new Shopify store off the ground.
What is ChatGPT? And Why Does It Matter?
In this post, we look at ChatGPT — how it works, what you can do with it and its implications for search engines and the knowledge economy.
Local SEO — Video Guide
A video guide to local SEO – some top tips and a 10-point checklist.
What is Inbound Marketing?
What is inbound marketing? Find out in our in-depth guide to this important technique for growing a business.