Download our free Shopify e-book
Covering everything from niche selection to store design to marketing, our free ‘How to Start a Shopify Store’ e-book is an essential read for anyone interested in starting an ecommerce business. Learn more about the book below, or download it now.

The book is written by Chris Singleton, Founder of Style Factory — a trusted resource on ecommerce with tens of thousands of monthly readers and YouTube viewers.
The 70+ page guide walks you through every stage of building a successful Shopify store, including:
- Finding your niche — how to avoid overcrowded markets and pick products that sell.
- Choosing the right fulfillment model — whether that’s dropshipping, print-on-demand, or selling your own inventory.
- Building your store — guidance on themes, branding, product uploads, collections, pages and navigation.
- Configuring the essentials — setting up shipping rates, taxes, payment gateways, and domain names.
- Launching with confidence — the book gives you a comprehensive pre-launch checklist to follow.
- Promoting your store — you’ll learn about the importance of SEO, blogging, content marketing, email marketing and paid ads.

Why grab this free guide?
- Save weeks of trial and error by following a proven process.
- Avoid common mistakes that derail many new Shopify merchants.
- Scale with confidence knowing your store is set up for growth from day one.
This book doesn’t give you generic ecommerce advice. It’s a practical, Shopify-focused guide based on years of building stores with the platform.

Download for free now
You can download our Shopify book entirely for free by simply entering your email address below. (Doing so also subscribes you to our newsletter, which contains all our latest ecommerce and Shopify tips.)